Privacy Policy
Draft, October 28, 2026 (not yet in effect)
This Privacy Policy explains how Mole Studios LLC, doing business as Uniphy (“Uniphy,” “we,” “us,” or “our”), collects, uses, discloses, and protects personal information when you use our websites, mobile applications, software, communications, and related products and services (collectively, the “Services”).
This Privacy Policy does not apply to third-party websites, marketplaces, applications, or services that have their own privacy policies, including Depop, eBay, Mercari, Poshmark, and Apple. Our Terms of Service govern your use of the Services, and terms defined in those Terms, such as “Account,” “User Content,” and “Feedback,” have the same meanings in this Privacy Policy.
Personal information we collect
The information we collect depends on how you use the Services. It may include the following categories:
- Account information: name, email address, profile photo, authentication identifiers, and account preferences, such as notification, selling-goal, and vacation-mode settings.
- Subscription and purchase information: subscription plan, free trial, purchase, renewal, cancellation, billing, and refund status, and related transaction records that Apple or our payment processor makes available to us. Apple processes payments for subscriptions bought through the App Store, and our payment processor handles payment information for purchases made on our websites. Uniphy does not receive full payment-card numbers. Please do not submit payment-card details through listings or support.
- Listing content: product photographs, titles, descriptions, brands, models, sizes, colors, conditions, categories, prices, inventory, and other information you add to, generate for, or import into your listings.
- Connected-account information: connected-account information needed to perform the actions you enable, such as account identifiers, usernames, listings, orders, sales, and other information made available when you connect a marketplace account. Connection methods vary by marketplace. We do not ask you to provide the password for a connected marketplace except when a connection method expressly requires it.
- Order and buyer information: when a marketplace provides order details, information about the buyer, such as the buyer’s name, username, and shipping address, together with order status, sale price, fees, and shipping details. We use this information to show your orders and help you fulfil them.
- Content and communications: support requests, survey responses, feedback, and other content you submit, upload, generate, or share through the Services.
- Device and usage information: IP address, device and advertising identifiers, device model, operating system, app version, browser type, pages or screens viewed, links and buttons selected, referring source, session activity, approximate location derived from IP address, and timestamps.
- Product analytics and session recordings: records of how you use the Services, including events, feature usage, and recordings of your on-screen interactions with the app (“session recordings,” sometimes called session replay), which we use to understand how the Services are used and to find and fix problems. We configure in-app session recordings to mask information such as text you type, sign-in screens, messages, and buyer contact details, and we do not intend for them to collect passwords or payment details.
- Diagnostics and security information: crash reports, performance data, logs, fraud and abuse signals, authentication events, and information used to protect accounts and the Services.
- Device-permission information: if you grant permission, the Services may access your camera or photo library to create listings, and may register your device to receive push notifications about sales, ended listings, and other account activity. You can change these permissions in your device settings.
- Information from other sources: information from connected marketplaces, Apple, our payment processor, our authentication provider, analytics, attribution, and advertising partners, service providers, public sources, and other sources where permitted by law.
Some information may be considered sensitive under applicable law, including account log-in credentials and connected-account information needed to perform the actions you enable. We use sensitive personal information only for permitted purposes, such as providing requested features, protecting accounts, preventing fraud, and meeting legal obligations. We do not use it to infer characteristics about you except as permitted by law.
How we collect information
We collect personal information:
- directly from you when you create an account, connect a marketplace, create or import listings, make a purchase, or contact us;
- automatically when you use the Services, including through cookies, software development kits (“SDKs”), pixels, and similar tools;
- from services you connect or use with Uniphy, including marketplaces, Apple, and our authentication provider when you sign in with email or with Apple; and
- from service providers, business partners, and lawful public sources.
For more information about cookies, SDKs, and related choices, see our Cookie Policy.
How we use personal information
We may use personal information to:
- provide, maintain, personalize, and improve the Services;
- create and secure accounts and authenticate users;
- create, enhance, price, publish, synchronize, import, and manage listings, inventory, orders, and sales on the marketplaces you connect;
- end your listings on your other connected marketplaces when an item sells, and keep listing, order, and sale status up to date;
- show selling statistics, goals, and account activity;
- process and administer subscriptions, free trials, payments, and purchases made through Apple or on our websites;
- provide customer support and respond to requests;
- send push notifications, transactional messages, security alerts, service updates, and permitted marketing communications;
- measure and understand use of the Services, including through product analytics and session recordings, and measure advertising performance and campaign effectiveness;
- develop and operate artificial-intelligence and automation features requested through the Services;
- detect, investigate, and prevent fraud, abuse, security incidents, and violations of our terms;
- debug, monitor, and improve the reliability, safety, and performance of the Services;
- comply with law and with the requirements of the marketplaces you connect, and enforce or defend our legal rights; and
- carry out other purposes disclosed at collection or with your consent.
We may create aggregated or de-identified information and use or disclose it for lawful purposes. We will not attempt to reidentify information that applicable law requires us to maintain in de-identified form.
Artificial intelligence and automated tools
Some features use artificial intelligence or other automated tools to analyze photos and product information, generate listing content such as titles, brands, models, sizes, and descriptions, group photos into items, suggest prices based on recent sales and comparable items, provide recommendations, support users, and help detect fraud or abuse. Photos and text you submit to those features may be processed by service providers acting for us. Generated output and price suggestions may be inaccurate, and you should review them before using or publishing them.
We do not use, or authorize service providers acting for us to use, private User Content to train general-purpose artificial-intelligence models. We may use Feedback and aggregated or de-identified information that does not identify you to develop, evaluate, secure, and improve the Services.
We may use automated signals to help identify suspicious activity, protect accounts, or determine whether additional review is appropriate. Where applicable law gives you a right concerning a decision based solely on automated processing that produces legal or similarly significant effects, you may contact us to exercise that right.
How we disclose personal information
We may disclose personal information to the following categories of recipients:
- Service providers: companies that provide cloud hosting, storage, content delivery, authentication, analytics, session recording, diagnostics, customer support, communications, push notifications, fraud prevention, artificial-intelligence processing, payment processing, subscription management, and other services for us.
- Connected marketplaces: Depop, eBay, Mercari, Poshmark, and other marketplaces you direct us to connect with or act upon. When you publish, edit, end, or synchronize a listing, we send the marketplace the listing content and other information needed to complete the action you requested.
- Apple and payment processors: Apple, to process and manage subscriptions bought through the App Store and to deliver push notifications, and our payment processor and the banks and card networks involved, to process and manage purchases made on our websites.
- Analytics, attribution, and advertising partners: partners that help us understand use of the Services, measure campaigns, attribute app installations or purchases, or deliver and evaluate advertising.
- Other users and the public: listings you publish on a marketplace are visible to that marketplace’s users and the public under the marketplace’s own policies.
- Professional advisers and authorities: lawyers, auditors, insurers, regulators, law enforcement, courts, and others where reasonably necessary to comply with law, protect rights and safety, investigate misconduct, or respond to lawful process.
- Corporate transaction recipients: actual or prospective parties and advisers involved in a financing, merger, acquisition, reorganization, bankruptcy, or sale of assets, subject to appropriate safeguards.
- With your direction or consent: other recipients when you ask us to disclose information or otherwise consent.
The providers involved depend on the feature and platform you use. They may include cloud hosting, storage, and content-delivery providers; authentication and security providers; Apple and subscription-management providers; analytics, session-recording, and diagnostic providers; customer-support and communications providers; fraud-prevention providers; payment processors; product and technology providers that support listing creation, image processing, price suggestions, and other requested features; and advertising and attribution partners. When a provider processes information independently from Uniphy, its own privacy notice may also apply.
Cookies and similar technologies
We and our providers use cookies, SDKs, pixels, local storage, and similar technologies on our websites and in our apps for essential operation and security, functionality, analytics and performance (including session recordings in our apps), and attribution and advertising. Where required by law, we ask for your consent before using non-essential cookies and similar technologies on our websites. You can change your choice at any time through “Cookie settings” at the bottom of our websites. Our Cookie Policy explains these technologies, the information they collect, and your choices.
Sale, sharing, and targeted advertising
We do not sell personal information for money. We use analytics, attribution, and advertising technologies on our websites and in our apps that may disclose identifiers, device information, and internet or other electronic activity, such as pages or screens viewed and actions taken, to advertising partners so that we can measure our campaigns and show ads for the Services. Some privacy laws may define these disclosures as a “sale,” “sharing,” or processing for targeted advertising even when no money changes hands.
Where applicable, you may request to opt out of sale, sharing, or targeted advertising by contacting support@uniphy.app. You may also opt out of advertising cookies on a browser by declining them through “Cookie settings” at the bottom of our websites, and limit certain tracking through your device settings, browser settings, and the controls described in our Cookie Policy. Where required by law, we treat an opt-out preference signal sent by your browser as a request to opt out for that browser. We do not knowingly sell or share the personal information of people under 18 for targeted advertising.
Your choices
- Account: you may review or update certain account information in the Services.
- Account deletion: you may delete your account in the app’s settings or contact us for assistance. Some information may be retained as described below. Deleting your account does not cancel a subscription, and listings already published on a marketplace remain subject to that marketplace’s controls.
- Email: you may unsubscribe from promotional email using the link in the message. We may continue to send transactional or service-related messages.
- Push notifications: you may change notification permissions in your device settings.
- Device permissions: you may change camera, photo library, and notification permissions in your device settings. Some features may not work without the relevant permission.
- Cookies and advertising: you may change your cookie choices at any time through “Cookie settings” at the bottom of our websites, and use browser, device, and Cookie Policy controls to limit certain technologies.
- Connected marketplaces: you may disconnect a marketplace in the Services at any time. After disconnection, we stop initiating new activity on that account; actions already in progress may finish. You may also be able to remove access through the marketplace’s own settings, subject to that marketplace’s controls. If you close or delete your account on a connected marketplace and that marketplace notifies us, for example through eBay’s account deletion notifications, we delete the personal information we received from that marketplace about that account, except as described in Data retention.
- Subscriptions: you may manage or cancel a subscription through the platform you bought it from: your App Store account settings for subscriptions bought through the App Store, or your Account or the cancellation method we provide for subscriptions bought on our websites.
Privacy rights
Depending on where you live and subject to legal exceptions, you may have the right to request that we:
- confirm whether we process your personal information and provide access to it;
- correct inaccurate personal information;
- delete personal information;
- provide a portable copy of certain personal information;
- identify categories or specific pieces of information collected and categories of recipients;
- opt you out of sale, sharing, targeted advertising, or certain profiling; or
- limit or withdraw consent to certain processing where applicable.
To submit a request, email support@uniphy.app. Please describe the request and identify the account involved. We may need to verify your identity and authority before completing a request. An authorized agent may submit a request where permitted by law, but we may require proof of the agent’s authority and verification of the consumer’s identity. You may appeal a refusal by replying to our decision and stating that you wish to appeal. We will not discriminate against you for exercising an applicable privacy right.
These rights are not absolute. For example, we may retain information needed to complete transactions, protect security, prevent fraud, comply with law, maintain records, or establish, exercise, or defend legal claims.
Data retention
We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including while your account is active and as needed to provide the Services. Retention periods vary based on the nature of the information, our relationship with you, legal and contractual requirements, marketplace requirements, fraud and safety needs, backup cycles, and the need to resolve disputes or enforce agreements. When information is no longer needed, we may delete or de-identify it. Deletion from backups and interconnected systems may take additional time.
When you delete your account in the app, we delete your account data, except information we are required or permitted to retain as described in this Privacy Policy. When you disconnect a marketplace, we stop initiating new activity on that account; actions already in progress may finish. If a marketplace notifies us that you have closed your account with that marketplace, we delete the personal data we received from that marketplace about you, except where applicable law requires or permits us to retain it.
Security
We use administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security. You are responsible for protecting your device and your Uniphy, email, Apple, and marketplace account credentials, and for promptly notifying us if you believe your account has been compromised.
International processing
Uniphy is based in the United States. Uniphy and its service providers may process information in the United States and other countries whose data-protection laws may differ from those where you live. Where required, we use legally recognized safeguards for international transfers, such as Standard Contractual Clauses. If you are in the European Economic Area, the United Kingdom, or Switzerland, see the next section.
Users in the European Economic Area, United Kingdom, and Switzerland
If you are in the European Economic Area, the United Kingdom, or Switzerland, this section applies in addition to the rest of this Privacy Policy. Mole Studios LLC, doing business as Uniphy, is the controller of the personal information described in this Privacy Policy, except where a connected marketplace, Apple, or another third party processes information for its own purposes under its own privacy notice.
We process personal information on the following legal bases:
- Contract: to provide the Services you request, including your Account, listings, connected marketplaces, orders, subscriptions, and support.
- Legitimate interests: to secure, maintain, measure, and improve the Services, prevent fraud and abuse, and communicate with you about the Services, where those interests are not overridden by your rights and interests.
- Consent: for non-essential cookies and similar technologies, for advertising, and for other processing where the law requires consent.
- Legal obligation: to comply with law, such as tax, accounting, and record-keeping requirements, and to respond to lawful requests.
Subject to applicable law, you have the right to access, rectify, or erase your personal information; to restrict its processing; to receive a portable copy of personal information you provided to us; to object to processing, including at any time to processing for direct marketing; and to withdraw consent at any time, without affecting the lawfulness of processing before you withdrew it. To exercise these rights, email support@uniphy.app as described under “Privacy rights” above. You also have the right to lodge a complaint with a data-protection supervisory authority, in particular where you live or work or where you believe an infringement occurred.
When we transfer personal information from these regions to the United States or other countries, we rely, where required, on appropriate safeguards such as the Standard Contractual Clauses approved by the European Commission and their United Kingdom and Swiss equivalents. You may contact us for more information about these safeguards.
Children
The Services are intended only for people who are at least 18 years old, and we do not knowingly permit anyone under 18 to maintain an Account. If we learn that a person under 18 has provided personal information through the Services, we will investigate and take appropriate action, which may include deleting the information and closing the Account. If you believe this has occurred, please contact us.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time. We will post the updated version and change the date shown at the top of this page. If required by law, we will provide additional notice or obtain consent before a material change takes effect.
Contact us
For privacy questions or requests, contact support@uniphy.app or write to: Mole Studios LLC, Attn: Privacy, 5900 Balcones Drive, Ste 100, Austin, TX 78731, United States.
Mole Studios LLC, doing business as Uniphy, is responsible for this Privacy Policy.